Elmar Services specializes in conventional HVAC, ductless heating and cooling, and tankless hot water and heating technology. I was tasked with designing mock-ups and graphics for every page of the website. I worked closely with front-end and back-end developers to ensure updates were complete and the website functioned responsively on all devices.
I was first tasked with developing the branding for Elmar Services. The client asked for a simple text based logo utilizing the Elmar colors and stating the three main services Elmar Services provides.
The main goal of this website is to inform the customer about the three main services that Elmar Services offers and to generate more leads. I was tasked with designing the UI/UX for the entire website as well as finding all imagery and creating all website assets and illustrations. After mock-ups were finalized and approved for desktop and mobile layouts, I exported all assets and worked directly with front-end web developers to ensure the site design and functionality held true on all devices and screen sizes. During this process, I managed workflow, changes, and updates with front-end developers.